Custom OTT Platform Development Company

OweBest Technologies builds custom OTT platforms for streaming businesses, broadcasters, media companies, and content startups. From Video on Demand (VOD) and live streaming to SVOD, AVOD, and TVOD monetisation models, we deliver end-to-end OTT app development across mobile, web, Smart TV, and Connected TV (CTV). Our platforms are cloud-native, AI-ready, and DRM-secured, built to scale from launch day to millions of concurrent viewers.

ISO-certified and CMMI Level 3 company iOS, Android, Smart TV, CTV and Web delivery AI personalisation and adaptive bitrate built in 24/7 post-launch support included

CMMI

Level 3 Certified

ISO

9001 Certified

4.8/5

On Clutch

3,500+

Projects Delivered

AWS

Cloud Partner

Trusted by Streaming Businesses Across 3 Continents

We have designed, built, and launched OTT platforms for regional broadcasters, EdTech companies, sports content providers, and entertainment startups across India, the Middle East, and Southeast Asia. Three recent projects:

South Asia

Regional News Broadcaster

An online education platform wanted SVOD delivery with parental controls, language-wise content tagging and Razorpay and Stripe payment integration. We built the full platform on mobile, web and Android TV in 14 weeks.

Result: Platform handled 40,000 concurrent students during peak exam season, with zero downtime.

Middle East

EdTech Startup

A regional football rights holder needed a pay-per-view TVOD platform with low-latency live streaming for match broadcasts. We delivered iOS, Android, and web apps with Widevine and FairPlay DRM.

Result: First-season revenue target hit in week three. Average stream latency held below 4 seconds across all markets.

Southeast Asia

Sports OTT Startup

A 24-hour Hindi news channel needed to move from cable-only to a multi-platform streaming presence. We built a live streaming app with cloud DVR across Android, iOS, Samsung Tizen, and LG webOS.

Result: 180,000 active subscribers within five months of launch. Support ticket volume dropped 38% after AI chatbot integration.

Looking To Build A User-Friendly OTT App?

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Key Features of Our OTT Platform Development

Multi-Platform Delivery

Native apps for iOS, Android, Samsung Tizen, LG webOS, Android TV, Roku, Amazon Fire TV and responsive web. Your content is available to viewers wherever they watch.

Adaptive Bitrate Streaming (ABR)

Video quality adapts based on the viewer’s connection speed. No buffering on 3G. No quality degradation during live event traffic spikes.

DRM and Content Security

Widevine, FairPlay and PlayReady integration protects your content from piracy on any device and browser.

AI Powered Recommendations

A machine learning engine personalises the content feed for each viewer based on watch history and engagement patterns, reducing churn.

Multiple Monetisation Models

SVOD, AVOD, TVOD and hybrid models supported. Switch or combine models dynamically as your audience and revenue grow.

Cloud-Scalable Infrastructure

Built on AWS, GCP or Azure. Auto load balancing scales effortlessly from 100 to 10 million concurrent viewers, with no manual intervention.

Real-Time Analytics Dashboard

Content performance, viewer behaviour, subscription metrics, and churn signals in one admin view.

Live Streaming with Cloud DVR

Low-latency live streaming for sports, news, and linear channels, with cloud DVR so viewers can catch up on their schedule.

End-to-End OTT Platform Development Services

We cover every stage of OTT platform development, from architecture and UI/UX through deployment, QA, and post-launch support.

UI/UX Design for OTT Apps

Interfaces built around content discovery, targeting time-to-play under three taps and reducing the friction that causes viewers to leave before a session starts.

Video Content Management System

Upload, categorise, schedule, and manage your full content library from a single dashboard.

Live Streaming App Development

Low-latency live delivery for sports, news, events, and linear TV at scale, with automatic quality adjustment under load.

Cross-Platform OTT Development

iOS, Android, Smart TV, CTV, and web built simultaneously from a shared architecture, cutting your total time to market.

Content Security Integration

Multi-DRM setup with Widevine, FairPlay, and PlayReady. Third-party licensing through Irdeto, BuyDRM or EZDRM is also available.

Cloud Infrastructure & CDN Integration

Integrates with AWS CloudFront, Akamai, Cloudflare Stream and Fastly for fast, low-latency delivery to any geography.

Targeted Ad Integration (AVOD)

Data-driven ad placement based on the viewer context, without interrupting the watch experience.

Platform Management & Support

Three months of free bug-fix support after go-live. Long-term AMC available. 24/7 technical escalation included as standard.

AI-Powered OTT Platform Development

Every platform we build includes AI as standard, not as a premium bolt-on.

Personalised Recommendations

Analyses watch history and engagement to surface the right content per viewer

Business Outcome: Higher watch time, lower churn

Automated Content Tagging

ML classifies content by genre, mood, language, and age rating

Business Outcome: Faster publishing, better discoverability

Adaptive Bitrate & AI Compression

Adjusts stream quality in real time per device and bandwidth conditions.

Business Outcome: Smooth playback, lower CDN costs

Automated Content Moderation

Flags policy-violating content before it reaches viewers

Business Outcome: Regulatory compliance, brand safety

AI-Driven Ad Targeting

Contextually relevant ads placed without disrupting viewing

Business Outcome: Higher CPMs, better advertiser ROI

Predictive Analytics

Surfaces churn risk, content trends, and subscriber behaviour

Business Outcome: Data-driven content & retention strategy

AI Chatbot & Support Automation

Handles FAQs, billing, and onboarding queries automatically 24/7.

Business Outcome: Reduced support costs, faster resolution

Industries We Build OTT Platforms For

Media and Broadcasting

Live TV, news channels, multi-language VOD libraries

Sports and Entertainment

Pay-per-view events, match streaming, highlight VOD

EdTech and E-Learning

Course libraries, live classes, progress tracking, parental controls

Faith and Lifestyle

Subscription sermon libraries, event streaming, and community access

Corporate and Enterprise

Internal training platforms, secure employee video portals

Fitness and Wellness

On-demand workout libraries, live class streaming, trainer subscriptions

Why Businesses Choose OweBest for OTT Development

CMMI Level 3 and ISO-Certified Process

Enterprise-grade development methodology, audited and repeatable, built for clients who need compliance documentation alongside delivery.

In-house Full-Stack OTT Team

UI/UX, front-end, back-end, CTV engineering, QA, and DevOps all in one place. No outsourcing dependencies, no delays in coordination.

AI-Native Development

On every platform we ship, built-in recommendations, moderation, and analytics are standard.

Cross-Platform from Day One

We build for mobile, web, Smart TV and CTV all at once, not sequentially, reducing total time to market.

Transparent, Milestone-based Delivery

Bi-weekly demos, Agile sprints. You see progress throughout. No black-box development.

Post-Launch Support Included

Three months of free bug-fix support after go-live. 24/7 technical escalation and long-term AMC available.

Frequently Asked Questions

1. What services does an OTT platform development company provide?

App development, CMS, UI/UX design, live streaming, monetisation setup, DRM integration, cloud infrastructure and ongoing technical support.

2. How is AI making OTT platforms better?

AI is used to optimise video quality, ad targeting, content moderation, churn prediction and content recommendations. It also automates support and reduces overheads.

3. What are the key features of a successful OTT platform?

Quality video, easy UI/UX, multi-device support, DRM security, AI-powered recommendations, scalable cloud infrastructure, and real-time analytics.

4. How long does it take to build an OTT platform?

Basic apps: 6-10 weeks. 12-20 week builds for OTT multi-platform. Full enterprise platforms 20-36 weeks, depending on the scope of features & integrations

5. Can OTT apps scale for high concurrent viewing?

Yes. Cloud infrastructure with AI traffic management provides performance at any level of scale, including spikes from live events.

6. Which monetisation models do you support?

SVOD, AVOD, TVOD and hybrid models. You can start with one and add more as your business grows.

7. What can be done to stop piracy of content?

We combine Widevine (Android / Chrome), FairPlay (iOS / Safari / Apple TV) and PlayReady (Windows / Xbox / Smart TVs). Multi-DRM licensing through Irdeto, BuyDRM or EZDRM is also available.

8. Do you provide white label OTT solutions?

Yes. Our white label OTT platform is delivered with your branding, CMS, viewer apps for mobile, Smart TV and web, admin dashboard and your preferred monetisation model. Standard configurations are available to be deployed in 6 to 10 weeks.

9. How much does it cost to develop an OTT platform?

Cost to develop OTT platform depends on the type of app and timeline. The estimated price for a simple video streaming app was around $15,000-$35,000. For a multi-platform OTT app, it will be between $40,000 and $80,000. Similarly, for a full OTT platform and enterprise OTT solution, the ranges are -$70,000 to $150,000 or $150,000+. Costs vary based on platform scope, target devices, and feature complexity. Contact us for a detailed quote.

10. What smart TV platforms are you developing on?

Samsung Smart TV (Tizen) LG Smart TV (webOS) Android TV (Sony, Philips, Hisense) Amazon Fire TV Roku Apple TV Vizio SmartCast. We also support carrier-branded STBs, along with Comcast X1. All platforms are developed and tested natively.

11. What DRM systems do you support?

Widevine (Android / Chrome), FairPlay (iOS / Safari / Apple TV) and PlayReady (Windows / Xbox / Smart TVs). Irdeto, BuyDRM or EZDRM provide third-party multi-DRM licensing, depending on your content licensing needs.

12. Do you provide post-launch support?

Yes. All projects include 3 months of free bug-fix support after go-live. Ongoing platform management is supported by long term AMC packages and a 24/7 technical escalation line.

Industries We Cater

We cover every aspect of the comprehensive range of business verticals while offering our services and solutions to improve their efficiency and effectiveness. Using our specially designed solutions, we cater to the need of multiple industries like :

Head Office (INDIA)

39, Vidyut Abhiyanta Colony, Pradhan Marg, Malviya Nagar, Jaipur
Rajasthan- INDIA

info@owebest.com

+91 9116599981,

@owebest

Brand Partner Office (USA)

7901 4th St N suite 300St. Petersburg, FL 33702, USA

chris.nelson@owebest.com

+1 (315) 210-8382

Dubai Office

2310 Clover Bay, Burj Khalifa
District, Dubai

abdel@owebest.com

+971568574478

Australia Office

22-40 Sir John Young Crescent WOOLLOOMOOLOO NSW 2011 AUS

allen@owebest.com

+61408116413

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OTT App Development Company